What factors are driving marketing automation platform use, and what capabilities do MAPs provide? We conducted original research to provide an up-to-date overview of the space and not least what ...

That is what marketing professionals do every day. Their goal is to maximize demand for a product or service and figure out how to attract and retain business. Part of their mission is to ...

For example, a company with an e-zine may make a good affiliate marketer because its subscribers are hungry for resources. So introducing your offer through a "trusted" company can grab the ...