In the Yunnan wilderness, photographs evoke the ancient traditions of the region in crocheted garments infused with adidas's design language.

Over five decades, it was reimagined by culture-shifters, sparking stories that transcended style and resonated around the ...

Adidas says it remains focused on its sustainability targets but has tweaked its green marketing claims after being accused ...

Titled The Original, the collection reinterprets three of the brand's most recognisable silhouettes-the Superstar II, Handball Spezial, and Samba OG-through a contemporary lens. The collection ...

Adidas Originals is changing course. For its spring campaign, the popular heritage-based sub-label is not just focusing on the heritage of its core products but is seeking to inspire fans to ...

Spring / Summer 2025, adidas Originals shifts focus from celebrating its cultural legacy to inspiring future generations with `The Original` — a campaign built on the premise that revolutionary change ...

Portland, Oregon - adidas announces today the launch of a new interactive marketing campaign titled 'MLS Mash-up' centered around the 2006 Major League Soccer (MLS) Cup playoffs. Produced by EVB ...

The project represents the latest chapter in adidas’ global “You Got This” campaign and positions Parker, who serves as the President of adidas Women’s Basketball, not just as a basketball ...

Adidas has partnered up with media production company Heckler to launch an inspiring four-part film series highlighting those that drive everyone to run that extra mile. Made for both Malaysian ...

Real Madrid and adidas have unveiled their Bring Back collection, which revives the iconic kits of the 1999/2000 season. The ...