来自MSN9 小时
Coca-Cola Collectibles That Shake Up the Resale Market
Discover the Coca-Cola collectibles that have popped off at auction, and which ones you're most likely to find at your local thrift store.
Direct Marketing News29 天
Coca-Cola leverages AI in marketing strategies
Coca-Cola employed AI for image generation ... Despite the growing use of AI in marketing and advertising, concerns persist. Research from the World Federation of Advertisers showed that 80% ...
Forbes1 年
The Bitter Aftertaste Of Coca-Cola’s ‘Neutral’ Marketing Strategy
In a world where consumers increasingly expect brands to take a stand on social and political issues, Coca-Cola's Global Chief Marketing Officer, Manuel "Manolo" Arroyo, recently declared that the ...
Coca-Cola has just launched a brand new flavour with a nostalgia twist
Coca-Cola has just launched a brand new flavour with a nostalgia twist - It comes as Coke Spiced disapears from our shelves ...
Marketing Dive4 年
Coca-Cola scores event marketing trifecta on mobile with #MakeItHappy campaign
Coca-Cola then created a happy image with a cartoon character or smiling object and posted it on Twitter ... There is a lot of planning that goes into creating a complete campaign around a Super Bowl ...
New York Post on MSN12 天
Whatever Coca-Cola’s politics may be, the drink’s a gift to the world
In 1942, the Nazi apparatchik Otto Dietrich sniffed, “America never contributed anything to world civilization but chewing ...