At just $16, this L'Oreal duo is within a few bucks of the lowest price we've ever seen, and it's way less pricy than ...

“Gray hair is prone to developing yellow or brassy tones, and tends to be drier and more textured,” says Olya Iudina, a hairstylist at IGK in New York. “Using a purple shampoo helps to ...

Ultra-hydrating and purple shampoos work to remedy dry, brittle hair and brassiness brought on by a lack of melanin. Going ...

These are better for our scalps, hair and bodies." "Purple shampoo is useful in that it contains a purple dye which tones down brassiness or yellowing in grey hair. It can make the whiter shades ...