Old Spice rose in popularity in the 2010s as it ... Remember those over-the-top “The Man You Could Smell Like” commercials? But it seems some people are turning on the brand as more and ...

While something like Game of Thrones became such ... the familiar face from the original campaign who helped Old Spice spawn what many have regarded as the first viral ad of the modern age.

It’s been a decade since Old Spice and Wieden + Kennedy first captured people’s attention with The Man Your Man Could Smell Like – otherwise known as one of the most talked about ads of all time.