EAST PEORIA, Ill. (WMBD) — It’s a tradition albeit a goofy one for 21 years ago. Since 2002, the East Peoria Boat Club has asked area residents to “Freeze for a Reason” on New Year’s Day ...

We want to make it so that you can just go get into the cold water — which is already super hard. Do your hard thing, and take all the stress away outside of that. I think that's one of our key ...

like jumping into cold water on a hot day with his grandson." A campaign group set up after the death of a 14-year-old boy from cold water shock called the advert inappropriate. The firm agreed to ...

Volunteers for Special Olympics Pennsylvania braved icy cold water Friday night for the Pittsburgh Super Plunge.

Mark Allen died after jumping into a cold reservoir while trying to cool off on a hot day The mother of a man who drowned while open water swimming is leading a campaign to stop more people dying.

From Detroit to Hancock, hardy souls are beating the winter blahs by swimming in lakes and rivers. Why this pandemic pastime ...

More than 100 people lined up on Saturday, Jan. 25, at Surfside Park in Mound to jump into freezing cold water for the Lake Minnetonka Polar Plunge, which benefits Special Olympics ...

About 415 people jumped into icy Lake Fenton to raise money for Special Olympics Michigan on Saturday, Feb. 1.