Hello Kitty's Sanrio collaborates with Angel Heart for new anniversary watches inspired by iconic rivals My Melody and Kuromi ...

Part of the confusion stems from a misunderstanding of “kawaii,” which is Japanese for “cute” but also connotes a lovable or adorable essence. Sanrio recruited Shimizu and other ...

These plush, huggable characters combine the sweet style of Sanrio with the comforting softness Squishmallows are famous for. In the new Hello Kitty Squishmallow collection, you can snag multiple ...

Her creation has helped the entertainment company Sanrio generate more than $80 billion ... had a simple brief centred around the word 'kawaii', meaning cute. (Photo: A replica of the first ...

Fifty years ago in March 2025, the Japanese company Sanrio introduced Hello Kitty to the world. Designed by Yuko Shimizu, the familiar anthropomorphised cat character has transcended cult status and ...

you can snag multiple sizes — some complete with special outfits — to add to your existing collection or share as gifts with fellow kawaii enthusiasts. The collection features iconic Sanrio ...