A new cereal dreamt up by Travis and Jason Kelce is hitting grocery store shelves this fall. The NFL stars have collaborated ...

General Mills announced Friday the Kelces will take on the role of co-creators of their own cereal called Kelce Mix Cereal, a ...

to the Kelce's one-of-a-kind Kelce Mix cereal, and Donna's beloved Pillsbury recipes," said Dayna Needham, Manager, Brand Experience, Portfolio and Division Events at General Mills. "Now ...

to the Kelce's one-of-a-kind Kelce Mix cereal, and Donna’s beloved Pillsbury recipes,” said Dayna Needham, Manager, Brand Experience, Portfolio and Division Events at General Mills.

or the Kelce Mix, a limited-edition mash-up from General Mills. “It’s like putting yourself on your own Mt. Rushmore. You just can’t do it,” said Travis. Getty Images/Allrecipes Instead, the pair ...

This even led to a General Mills partnership to create Kelce Mix cereal featuring all three in one box. Now, while talking about the 2024 college football bowl games, on a recent episode of the ...