Mang Inasal, the chicken barbecue business of the Jollibee Group, is intent on dominating the grilled food category in the next five years, banking on its surging brand value to drive growth.

MANG Inasal and the Department of Tourism launched the "Love the Flavors, Love the Philippines" campaign at the 2025 Sinulog Festival in Cebu City, a vibrant celebration honoring the Sto. Niño.

Demonstrating the strength of its brand portfolio, the Jollibee Group continues to make its mark on the global stage, with well-loved brands Jollibee, Mang Inasal and Chowking recognized as the top ...