After the smashing success of the Barbie movie, Mattel is looking to continue its dominance on the big screen with an ...

When his daughter’s school friends, too, began clamoring for a “matchbox car,” an enduring brand was born. The high standards of authenticity for Matchbox die-cast cars have driven the brand ...

The cast of Apple’s Matchbox is shifting into high gear with ... live-action adaptation of Mattel’s classic die-cast car toy line. The fun project, which is described as a globetrotting ...

The movie is based on the iconic Matchbox car line, which originated in 1953 when Jack Odell created a toy small enough to fit in a matchbox for his daughter. Mattel now reports that two Matchbox ...