McDonald's restaurants have naturally changed over the decades, but the transformation since the mid-2000s has been stark, ...

Kellogg’s recent See You in the Morning campaign has sparked a lively debate: is it a masterstroke or a brand mishap? For me, it’s the former. It exudes confidence, stripping the brand promise back to ...

McDonald's golden arches are perhaps the most recognizable feature of the famous burger chain. The brand's iconic logo is known across the globe. However, there's one corner of the world where the ...