Dutch brewing company Heineken has launched a global campaign designed to tackle the stigmas around social acceptance of choosing non-alcoholic beverages. Titled "0.0 Reasons Needed", the campaign ...

These early signs from non-alcoholic beer leading markets point to the dawn of a new, post ‘sober curious’ era. Heineken®’s ‘0.0 Reasons Needed’ campaign has been designed to send a clear message: if ...

These early signs from non-alcoholic beer leading markets point to the dawn of a new, post 'sober curious' era. Heineken®'s '0.0 Reasons Needed' campaign has been designed to send a clear message ...

A complaint had been lodged with respect to an online advert that appeared in July, featuring Formula One racing driver Max Verstappen holding a bottle of the Heineken 0.0 alcohol-free beer.

Heineken® 0.0 commissions new anthropological study, revealing going alcohol-free can still raise eyebrows – especially among Gen Zers AMSTERDAM, Jan. 02, 2025 (GLOBE NEWSWIRE) -- People's drinking ...

As we head into mid dry January, when early enthusiasm towards a month of sobriety may be waning, Heineken 0.0 is here to tell consumers they don’t need a reason (like a month) to stay sober ...

A Heineken joint venture plans to build the Gulf's first major commercial brewery in Dubai after all necessary licenses and permits had been obtained. Construction will begin before the end of ...