Dentsu Indonesia has taken an unconventional approach to Ramadan marketing with a horror-comedy campaign, titled "Cairan Tubuh Bocor, Emang Bikin Horor" (“Losing Body Fluids? That’s a Horror!”), for ...

"Ramadan is one of the most important moments for POCARI SWEAT, and each year, we challenge ourselves to find new ways to connect with our audience. We've seen how hydration awareness spikes ...