Puma, LaQuan Smith Back for Second Round With New Collection
Puma and LaQuan Smith are back for round two, offering a collection that draws inspiration from the glitz and glisten of the ...
Marketing Dive4 年
Puma mobile video ad boosts awareness for soccer shoe
A Puma mobile video ad campaign promoting the sportswear maker's soccer shoe increased awareness of the Puma V1.08 product and is claimed to have strengthened ties to the brand. "What Puma wanted to ...
exchange4media12 天
PUMA leaps ahead: Shreya Sachdev on the brand's out-of-the-box strategies
Shreya Sachdev, Associate Director and Head of Marketing at PUMA India, shares the brand’s intent to support athletes, foster ...
Tribal Football3 个月
Puma face marketing nightmare after Chelsea's Cucurella throws £220 boots in the bin
Chelsea defender Marc Cucurella is an ambassador for German sportswear company Puma but posted his boots in the bin after Sunday's win over Tottenham. Puma had launched their next-gen Future 8 ...