The International Olympic Committee must overhaul its Olympic marketing strategy to deliver higher value for sponsors, said ...

The International Olympic Committee must overhaul its Olympic marketing strategy to deliver higher value for sponsors, said ...

A group of high-profile ski racers and snowboarders, along with executives and board members, are challenging their sport's ...

Saudi Arabia will be confirmed by FIFA as host of the men’s soccer 2034 World Cup on Wednesday, giving the oil-rich kingdom ...

A new petition states the IOC has "prioritize[d] feelings over fairness" and "ideology over truth" through policies involving ...

Carlos Yulo has topped Google's search rankings for sports and male personalities in the Philippines this year, following his ...

Ahmedabad Municipal Corporation is set to build state-of-the-art sports complexes across the city in preparation for the ...

Lindsey Vonn said in an interview on 'Today' that the 2026 Olympics was “not a factor” in her decision to return to skiing.

Jamaican Olympic discus champion Roje Stona and Australian rugby star Jordan Petaia are switching to a new sport, aiming to ...

Three-time Olympic rugby player Alev Kelter of Eagle River and 13-year NHL player Brandon Dubinsky of Anchorage have been ...