Patrón has always been additive-free and is now making sure consumers know it with a bold new marketing campaign. Patrón says ...

Patrón Tequila waded into the additive-free tequila debate with a new campaign celebrating its "no secret ingredients" recipe ...

Using bold out-of-home and digital placements, the liquor brand has launched its first major campaign, educating consumers ...

"Tequila Patron is exclusively 100% agave ... Patrón is synonymous with tequila, but the premium brand's starting price tag may be difficult for many to shoot down. A bottle of Patrón Silver ...

PATRÓN® Tequila, the world's number one super-premium tequila*, proudly announces the launch of the "100% Additive-Free ...

Patrón has long been a staple top-shelf tequila, but the storied brand's new El Cielo release is primed for nothing short of transcendence. Patrón El Cielo—which mean's "heaven" in Spanish ...

Sales of the Mexican liquor soared over the past decade, making it the second-most popular spirit in the U.S. after vodka. But demand for tequila has cooled, and drinkers are looking for cheaper ...

PATRÓN Tequila is crafted with meticulous precision and care. Though PATRÓN has grown to become one of the most recognized and respected luxury spirits brands in the world, it is still ...

National Margarita Day is here, so we tapped nine bar pros on a few of the tastiest tequilas to add to your next cocktail ...