ZEE5 Kids saw a 200% increase in viewership in the first 26 days after lockdown. VOOT kids, that caters to children between 3 and 8 years of age, has also seen around 7X increase in traction.

The world of cartoons and kids’ content has caught the fancy of many over-the-top (OTT) streaming players in India. The top six to ten platforms including Netflix, Amazon Prime, Hotstar ...

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