AI is shaping social media as a tool for brand discovery and customer engagement. Brands should prepare for new opportunities ...

Nearly 50% of Gen Z plan on purchasing goods through a social media platform this year, according to a report from Sprout ...

We explore the top social media trends for 2025 based on reports from Hootsuite, GoDaddy, and the Artlist Trend Report ...

The Certificate in Social Media Marketing is designed for people like you desiring the skills to use social media platforms in the creation of an integrated marketing plan. You will establish a ...

Are advisors’ social media marketing efforts succeeding? And if so, what does that look like? To find out, Wealth Management IQ in partnership with Commonwealth Financial Network recently ...

Burnout and inconsistency often become the unfortunate side effects of the social media marketing hustle, and that's where ChatGPT comes into play—serving as a powerful ally to your marketing efforts.

Marketers will seek full-funnel engagement, comprehensive customer service and help from AI over social media platforms this year.

One expert told Newsweek that the prediction "really speaks to the growing importance of authenticity and connection." ...