The Los Angeles International Wine & Spirits Challenge brings winning wines and spirits to a diverse and discerning audience.
Rebecca also dives into mindful drinking, the rise of non-alcoholic wines, and how wine professionals can maintain balance in ...
The wine industry has been wracked by a steep decline in sales, a fallout from a recent surgeon general’s health advisory and a general malaise among new generations less likely to imbibe. The tea ...
S.W. and Rich Hermansen Guest Writers [email protected] ...
Wines of Argentina (WOFA) has launched a disruptive new marketing campaign for 2019 called “Vino Argentino: A Blind Tasting Story”, which features a love story between two people from opposite ...
Michael Clarke was well placed to address the topic of “The Globalization of Wine Marketing” at the recent Impact Marketing Seminar. Clarke began by noting that some industry observers questioned ...
Marketing Guy #2: How about we call it a reserva like those Spanish wines! Marketing Guy #1: But those wines need to be aged in oak and bottled for years before being released; our wine is from ...
The trade organisation for German wines has launched its UK marketing campaign for 2025. Wines of Germany UK said the ...
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