Poppi sent pink vending machines to 32 creators ahead of the Super Bowl. Like a shook-up can of soda, the extravagant stunt ...

Influencer marketing platforms are software solutions that can help brands and influencers manage and run their marketing campaigns. By providing efficient analytics and management tools, influencer ...

Influencer marketing companies can help establish and strengthen the bond between your brand and potential customers by leveraging the major platforms of content creators. Innovative technology and ...

Just because you own a phone doesn’t mean you know how to be a creator or how regulation works, say the ASA and the Influencer Marketing Trade Body. Subscriber Exclusive Subscriber Exclusive 13 Dec ...

According to Blue Hour Studios, influencer marketing has evolved from being a “nice-to-have” to a strategic necessity, but many brands still use practices from 2015. The rules in this category ...

Now, as we approach the peak of the influencer marketing industry, hotels must navigate a challenging landscape filled with many influencers offering a wide variety of services at an equally wide ...

The world of influencer marketing is riddled with examples of campaigns that missed the mark. Let’s dive into some of the ...

Since 2022, Collabstr's annual report, which spotlights the trends and insights shaping the influencer marketing scene, has become a go-to resource for brands and creators alike. Backed by first ...

With the start of 2025, CreatorDB reviews the last twelve months and forecasts the state of the influencer marketing arena in the upcoming year ... Repurposing content without prior discussion can ...