While most companies save their best commercials for Super Bowl Sunday, Nike got a head start on their big ad. The footwear and apparel company aired a 90-second commercial last week during the ...

Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...

If you’re a sneaker lover, you already know the drill: when Nike drops a fresh pair of Air Jordans, they don’t last long. And this latest release? It’s no exception. The hype is real ...

The first new Jordan model of the 1990s set the tone; this was Nike on the offense. Hatfield’s design took after a fighter ...

Michael Jordan is an icon. Not just on the basketball court, but in pop culture too — even after retiring from the NBA more ...

Celebrate the 40th anniversary of Michael Jordan's first NBA Slam Dunk Contest, here's where to pick up a pair online.

In fact, even his sneakers are iconic. And now in unisex sizes for adults and kids, Nike re-releases the classic Air Jordan 1 “Black Toe” sneakers with a classic colorway, while they drop on ...

With all the Nike and Air Jordan retro sneakers set to return in 2025 that has sneakerheads all in their feelings (and pockets), Nike is continuing to up the ante as they’re bringing back a new ...

To celebrate 40 years of Air Jordan dominance, Jordan Brand has launched one of the most audacious marketing campaigns in sneaker history: You Can’t Ban Greatness. The concept? Rewriting history—what ...