But now Niccol and Smith are tasked with returning Starbucks to its former glory. Niccol’s “Back to Starbucks” is a plan to counter falling sales and improve customer experiences.

The bonus is part of a bid to induce CFO Cathy Smith to join the coffee retailer as well as to help her recoup some of the ...

Starbucks named Nordstrom’s Cathy Smith as its finance chief on Tuesday, hiring a retail industry veteran to aid CEO Brian Niccol’s efforts to turn around the coffee giant. Smith will join ...

Cathy Smith will be based at Starbucks’ headquarters in Seattle, the same city where Nordstrom’s main offices are located His strategy, “Back to Starbucks,” focuses on the company’s core ...

The announcement of Cathy R. Smith as the incoming CFO brings a potential shift in financial strategy. Coupled with job cuts involving 1,100 corporate roles aimed at streamlining operations ...

(Reuters) - Starbucks on Tuesday named Cathy Smith as its finance chief, replacing Rachel Ruggeri in the latest management shake-up by top boss Brian Niccol. Smith stepped down as CFO of department ...

Starbucks has named Nordstrom's Cathy Smith as its finance chief, hiring a retail industry veteran to aid CEO Brian Niccol's efforts to turn around the coffee giant. Niccol, who was hired from ...

Investing.com -- Starbucks Corporation (NASDAQ: NASDAQ:SBUX) announced on March 4, 2025, the appointment of Cathy R. Smith as executive vice president, chief financial officer, principal financial ...