The official University logo, which shows the CSUSM hills and name, are symbols that play an important role in promoting our brand. It is important that the logo not be physically altered. The Core Identities are the visual representation of the entire University and …

From a marketing perspective, the look and feel of all materials (banners, signs, apparel, flyers, web pages, etc.) affect how our image is conveyed and perceived. These standards were created to help bring the image of California State University San Marcos to life.

In formal voice, we are California State University San Marcos (note: there is no comma between University and San). This voice is reserved for distinctive events and communications. The formal voice is dignified and institutional by nature.

2015年11月12日 · English: This is the official California State University San Marcos logo. Date: 22 December 2009, 03:54:11: Source: Own work: Author: FharkAcsusm.edu: Licensing [edit] I, the copyright holder of this work, hereby publish it under the following license: ...

The CSU wordmark is the core component of the CSU’s visual identity system. The complete mark is comprised of the “CSU block" and the California State University name in type. The wordmark has been specifically designed through careful kerning and type manipulation to create a unique collegiate mark to represent the CSU.

Each of the CSU's 23 campuses maintains its own unique visual identity and brand that complements the CSU’s systemwide branding.

Download free California State University San Marcos vector logo and icons in PNG, SVG, AI, EPS, CDR formats.

Find the Cal State San Marcos style guide with brand assets such as logos, colors, fonts, and more.

Photographs and videography used in CSU-produced print or digital media should reflect the highest values of the California State University. Explore these guidelines to help tell our story. Each CSU campus maintains its own visual identity that complements the CSU brand.

The CSUSM wordmark presents Cal State San Marcos and the Cougars descriptors with the use of a character or logo. The wordmark may be used alone, with a specific sports team in the banner or inconjunction with a Cougar Head logo as an