CTA（Call To Action）的中文翻译为行动呼吁，以字面上的意思来说既是号召、呼吁，以作出某种行动。 CTA可以应用在各类网站、 EDM 或是 Banner 上以促使使用者达成转换。

2016年6月19日 · A good call to action address your users’ needs while providing meaningful, relevant information. It should make it crystal clear for users what they will get after they click. It also blends in perfectly with with the rest of the messaging …

2023年8月24日 · In this article, we'll be focusing on the CTA of your banner ads. You'll find our best tips for creating CTAs that convert. Then we'll show you 5 examples of banners with CTAs that convert. What is a (good) CTA (Call To Action)? A Call To Action is an element that encourages users to take a specific action. That's the generic definition.

2014年6月25日 · Banners typically include some type of captivating copy and design that encourages visitors to click on them to take action. Usually located within the body copy of a blog post, contextual links contain clickable text that directs users to a related landing page. A pop-up is a CTA in a small window that suddenly appears on the page.

2024年3月25日 · Designing effective call-to-action banners is a nuanced process that requires a deep understanding of graphic design principles, audience psychology, and strategic testing. By prioritizing clarity, leveraging design elements like color and typography wisely, and continuously optimizing through A/B testing, you can create CTA banners that not ...

2022年6月11日 · In digital marketing, a Call to Action could be an action text, banner or button on your website that is placed on the site to try and convince your visitors to take action on something specific. CTA banners can be placed anywhere in your WordPress site.

2024年9月13日 · Flashy and direct banners can advertise anything from festivals and sales to a new mascot, assisting with a successful marketing campaign. The most efficient advertising does not just supply the reader with information. It is important to inform, but it is more vital to include a call of action to measure its effectiveness. Grab their attention!

When it comes to creating effective website banners for online marketing purposes, one of the key elements to consider is the call-to-action (CTA) button. The CTA button is the element that encourages users to take action, whether it's making a purchase, signing up for a newsletter, or downloading a resource.

2021年8月12日 · Based on these and other CTA best practices (see this button design showcase for more examples), here is a collection of call-to-action examples that you can use to improve conversion rates on banners, emails, landing pages, and buttons just about anywhere.

The Promo Banner can be employed to emphasize particular galleries or pages on your website that you wish to promote, thereby drawing attention to your premier work or new collections that may attract your visitors' interest.