2025年1月12日 · Back in October 2018, tournament officials announced one of the biggest sponsorship deals in the Australian Open's history, with Chinese Baijiu distillery Luzhou Laojiao becoming an associate...

2024年1月14日 · The Chinese distillery Luzhou Laojiao, which makes a baijiu under the name Guojiao 1573, signed a five-year sponsorship agreement with Tennis Australia, which included corner signage on Margaret Court and Rod Laver Arena. As a result, the venue was renamed 1573 Arena for commercial purposes starting with the 2019 Australian Open.

2019年3月21日 · This premium baijiu is made the traditional way, by fermenting sorghum in a pit in the earth (the oldest pits at Luzhou Laojiao date back to 1573) using a mixed culture of yeasts, bacteria and ...

2025年1月15日 · 为了进一步扩大品牌影响力，国窖1573与澳网共同举办了“国窖1573澳网中国业余挑战赛”。 这项赛事自2019年启动以来，规模逐年扩大，吸引了众多业余网球爱好者参与。

2022年1月19日 · An uncovered court, 1573 Arena is one of the most popular sports to watch tennis at Melbourne Park and has some great views over the city. Considering the Australian Open is also billed as the...

What is 1573 Australian Open? Why 1573? It was the year during the Ming Dynasty when they first started making Liquor, one of the oldest in China. Luzhou Laojiao (official sponsor for multiple years at AO) is the brewery's name. Where is it from? (a …

从澳网二号球场被命名为“1573球场”，并以中国红为主题色，到冠军之夜、国窖1573主题日，再到“国窖1573澳网中国业余挑战赛”风靡中国数十座城市……中国超高端白酒品牌国窖1573让澳网嘉年华变得更加快乐多元。

2025年1月26日 · 同日，2024年度国窖1573澳网中国业余挑战赛总决赛在墨尔本公园1573球场圆满收官，这是中国首个由白酒企业举办的“大满贯”赛事业余挑战赛。 来自上海、深圳、杭州、南京、长沙、郑州、济南、重庆、天津、湖州、南昌、安康等城市的三十余位参赛者在这里 ...

2025年，国窖1573作为澳网官方合作伙伴和唯一指定白酒，通过多样化的活动和合作形式，展示了中国白酒文化的风采。 从刘淼董事长为女单亚军颁奖到成龙出席主题活动，国窖1573在赛场内外以多元方式展现中国浓香的魅力。

2025年1月26日 · 2024年春节申遗成功后，国窖1573在澳大利亚网球公开赛（澳网）上代表中国白酒展现了风采。 通过与澳网的战略合作，国窖1573不仅在赛事期间展示了品牌魅力，还通过各种中国传统元素如舞龙舞狮、漆扇制作等向世界传递中国新春祝福。