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Boo.com was a short-lived British e-commerce business, founded in 1998 by Swedes Ernst Malmsten, Kajsa Leander and Patrik Hedelin, who were regarded as sophisticated Internet entrepreneurs in Europe [citation needed] by the investors because they had created an online bookstore named Bokus.com, the third largest book e-retailer (in 1997 ...

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2014年6月19日 · The boo.com case remains a valuable case study for all types of businesses, since it doesn't only illustrate the challenges of managing E-commerce for a clothes retailer, but rather highlights failings in E-commerce strategy and management that …

2020年5月12日 · 1999-2000 The goal was to create a global e-commerce site for clothes and shoes. Customers would be able to view the items from all angles and zoom in to see details. There was even a virtual shopping assistant avatar, Ms. Boo. But the site was delayed and ugly.

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One of the buyers, Fashionmall.com, reintroduced Boo.com this fall as a fashion portal linking consumers to other e-tailers that sell Boo-like clothing and taking a commission on every sale.

2000年5月25日 · 英国互联网公司—博 (BOO.com)的命运让人着实地领会到了什么叫朝生暮死，什么叫花无千日红。 这家创建仅两年，实际运营才6个月的网上服装零售公司，17日因耗尽资金 …

2001年1月1日 · Boo.com wanted a site where customers could search for products by color, brand, sport, price, or style and also seek advice from “Miss Boo”—a virtual personal stylist who pops onto the screen offering helpful fashion tips.

2000年6月6日 · 【eNet消息】星期五，破产网络零售商Boo.com的财产清理公司说，欧洲最大的数字公司破产案并不是一个特例，其他许多公司都面临着同样的灾难。 本周，财务公司KPMG负责料理这家年轻公司的善后工作，出售公司的商标和办公室支持技术。 KPMG说，Boo.com公司的清理工作有时候就像是在尽力地出售新鲜空气。 KPMG联合处理合作商MickMcLoughlin负责处理Boo.com少得可怜的财产。 他说："我并不认为Boo.com的破产是一个特例。 有很多人都沉醉 …