Strong contrast plays an important role in the success of any website's design. Adequate contrast ensures a quality user experience and easier readability that will contribute to a site's long-term success. Websites that are too low in contrast, however, can be hard to read and use, which will have a negative effect on any site's effectiveness. Whi...

Contrast is just one of the factors to consider when you choose colors for your website's design. When selecting colors, you will likely also have to be mindful of the brand standards for the client, whether it is a company, other organization, or even an individual. Though color palettes may be consistent with an organization's brand guidelines, t...