2022年9月29日 · In this comprehensive guide to content design, we explain what content design in UX/UI is and how it differs from UX writing. Content design can be a powerful component of user experience (UX) and user interface (UI) design but it often gets overlooked.

An effective content designer is expected to be skilled in language(s), psychology, user experience (UX), graphic design, and the technical requirements of front-end development. A content designer is an expert across various media, and is skilled in drafting compelling text, images, and videos.

2023年7月28日 · Content design is a relatively new (yet increasingly popular) multidisciplinary approach to creating and structuring high-quality content to guide, inform, and delight users as they navigate the interface.

2023年6月28日 · Based on our previous definition of content design, a content designer is someone who designs the content—primarily the text—that features throughout a digital product. Just as a UX designer maps out the logistics of the user’s journey through a website or app, a content designer maps out their journey in words.

2023年9月11日 · Content design is a multidisciplinary approach to creating, structuring, and presenting digital or written content in a way that effectively communicates information and meets user needs. It is a customer-centric approach to problem-solving in which you provide your audience with the information they need when they need it.

2024年9月24日 · Content design definition: Content design is the process of strategically creating and organizing content to meet user needs. It involves understanding the user journey and crafting content that guides users effortlessly through their experience.

2020年1月28日 · At Deliveroo, we’re called Content Designers, a term coined by Sarah Richards who is the leader of this discipline in the UK. To drastically oversimplify it, she sought a name that conveyed that...

2024年2月20日 · Content design is your website's content strategy, including text, images, maps, videos, and other graphics that aim to communicate with your audience. The goal of content design revolves around understanding user journeys and crafting content that speaks directly to their needs, desires, and pain points.

2019年12月5日 · Content design is answering a user need in the best way for the user to consume it. In my book, I said: “Content design is a way of thinking." "It’s about using data and evidence to give the audience what they need, at the time they need it and in a way they expect.” Let’s pull that apart: Data and evidence. What the audience needs.

In this article, we’ve collected 10 content design examples that showcase the best of helpful, interactive online content — across web design and digital marketing. From government health advice to online banking, scientific research to food delivery, each example shows how to prioritise readability, usability, and seamless user experience.