The extended parallel process model (EPPM) is a fear appeal theory developed by communications scholar Kim Witte that illustrates how individuals react to fear-inducing …

This article examines constructs, propositions, and assumptions of the extended parallel process model (EPPM). Review of the EPPM literature reveals that its theoretical concepts are …

2011年10月14日 · This article examines constructs, propositions, and assumptions of the extended parallel process model (EPPM). Review of the EPPM literature reveals that its …

2020年9月8日 · The extended parallel process model (EPPM) is a theory that explains when messages designed to scare people into healthy behavior succeed and under which …

ded Parallel Processing Model An HC3 Research Primer WHAT IS THE EXTENDED PARALLEL PROCESSING MODEL? The Extended Parallel Processing Model (also widely known as …

The Extended Parallel Process Model specifies that it is possible to change someone’s behavior by influencing their perceived threat (i.e., perceived severity and perceived susceptibility) and …

This article examines constructs, propositions, and assumptions of the extended parallel process model (EPPM). Review of the EPPM literature reveals that its theoretical concepts are …

For two decades, the extended parallel process model (EPPM; Witte, 1992 ) has been one of the most widely used theoretical frameworks in health risk communication. The model has gained …

2022年11月10日 · This entry provides an overview of the extended parallel process model (EPPM), which was advanced to help explain why fear appeal messages might succeed or fail.

Based on H. Leventhal's (1970) danger control/fear control framework, a fear appeal theory is proposed, called the extended parallel process model (EPPM). The purpose of the EPPM is to …