EDO’s proprietary Convergent TV ad database monitors every ad airing on over 120 linear and streaming TV networks, capturing unique metadata and creative efficacy of your brand and your competitors since 2015. Gain unparalleled insight into your competitors’ strategy.

EDO works with leading marketing, research, and creative professionals across brands, networks, studios, and advertising agencies so they can confidently know what works in their linear and streaming TV campaigns.

2021年11月9日 · In an effort to more holistically measure media performance across linear and streaming TV, EDO today launched its new Ad EnGage Convergent product. The enhanced platform expands coverage, provides household-level measurement, and introduces new advanced modeling techniques enabling advertisers to maximize ROI and consumer …

EDO Names Most Effective TV Creatives of 2024 So Far: Ads From Ciroc, T-Mobile, Buffalo Wild Wings Among Winners. Jul 2, 2024

Learn more about EDO and how we help our clients achieve a new level of marketing precision and performance.

Join our team! EDO is a leading, growth-stage technology company in the advertising and measurement industry. Headquartered in New York City and Los Angeles, we work with modern marketers at top brands, TV networks, entertainment studios, and ad agencies.

EDO’s Women’s Sports TV Outcomes Report offers a comprehensive breakdown of where and how brands are maximizing their performance with women’s sports advertising, based on the consumer engagement behaviors that are most predictive of future sales.

2025年1月22日 · As Director of Revenue Operations & Sales Development, Shawn keeps EDO's sales engine running smoothly — but his impact extends far beyond his official role. In Q4 2024, Shawn was selected as one of EDO’s two culture heroes, an award given to team members who personify our core values.

The leader in outcome-based measurement of Convergent TV, EDO Inc. is a data, measurement, and analytics software company that helps clients - marketers, TV networks, streaming services, and movie studios – generate greater value from their creative efforts and media investments.

2025年2月12日 · Live Sports | EDO is at the leading edge of Convergent TV measurement. We help brands, agencies, networks, and data partners understand what triggers consumers' actions.