5 天之前 · After you've published and sent marketing emails, you can review and analyze trends of your emails from the email index page. You can also drill down and analyze the delivery …

By comparing key performance indicators (KPIs) such as open rates, click-through rates, and conversion rates against industry averages, businesses can identify areas of strength and weakness in their campaigns while measuring their performance against competitors and …

2025年1月13日 · Discover industry and regional email benchmarks to unlock your marketing potential. Compare, analyze, and take action for better results.

Tracking and evaluating your email marketing performance is the ultimate way to get to know an audience, build upon what works, eliminate what doesn’t, and make a strategy the best it can be. Plans to measure, evaluate, and analyze should be woven into a …

We’re here to make sense of it all with our 2022 Email Marketing Benchmarks Report. This report will give you better insight into how your emails should be performing relative to others in your …

2023年12月22日 · Knowing these insights is powerful—they fuel future growth for your email marketing program. But what email metrics and key performance indicators (KPIs) should you measure? What does your email service provider (ESP) or marketing automation platform (MAP) and third-party analytics tools offer you?

By measuring the performance of your email marketing, you can see how it compares to other channels (like social media, PPC, content syndication) and better prioritize your time and efforts to drive maximum results.

2014年2月25日 · Clickthrough rate (CTR) is likely the first answer you'll get when you ask an email marketer what metrics they track. In fact, I surveyed 190 marketers and found that the …

2024年4月16日 · In this article, we’ll discuss 15 essential email marketing KPIs with examples and formulas to measure them. But if you’re wondering – to email or not email, get your answers from the following statistics. 1. Email Deliverability Rate. The ability to deliver emails successfully to a subscriber’s inbox is email deliverability.

What email metrics are important to track? Here’s a list to get you started, whether your goal is to improve productivity or your email marketing campaign.