2023年7月7日 · Radio advertising costs average from $200 to $5,000 per week depending on location, ad length, and size of the listening audience. Producing radio commercials costs from $1,000 to $2,500 depending on inclusions like music, voice actors, and editing, but some stations have in-house resources to cut your costs.

2024年5月29日 · For decades, AM/FM radio was the quintessential medium for audio advertising. But with the digital age upon us and changing consumer habits, many advertisers are left wondering, “Is it worth it to advertise on the radio?”

In the fast-paced world of modern marketing dominated by digital platforms, one traditional medium has managed to sustain its impact – that is FM radio advertising. In this blog, we hunt through the ongoing influence of FM radio ads, breaking down the complexities into simple words to reveal the unique advantages they bring to the marketing ...

We leverage the four platforms of audio – AM/FM, Satellite, Streaming and Podcasts – to deliver the results you define as “success.” With a 100% focus on audio advertising, we aren’t distracted by other marketing channels. Our singular passion for audio is what sets us apart, and why businesses turn to us when they want to be heard.

2025年1月22日 · AM/FM radio is the dominant ad-supported audio platform across every major demographic, capturing 69% total time spent. AM/FM radio has an 86% share of time spent driving, even among younger audiences 13 to 34 years old.

2023年11月13日 · Radio commercials have consistently been proven an effective and efficient way to attract, engage, and sell to your target audience. Compared to other formats, like TV advertising, online native ads, video ads, or full-page print glossies, radio is 10x more efficient and drives higher attentive seconds per thousand impressions.

2025年3月18日 · A just-released analysis of more than 1,200 IPA case studies over three years shows that AM/FM ads boost mental availability by 13%, as well as give media plans 28% greater

2025年3月17日 · Nielsen: AM/FM radio generates impressive $10 return on advertising across a wide variety of categories. Nielsen has conducted dozens of AM/FM radio sales effect studies by matching Portable People Meter AM/FM radio ad exposures to retail purchases from credit and debit cards and consumer packaged goods sales via grocery shopper card data.

2023年8月22日 · Catchy jingle ads (frequently called spots), testimonial-type segments, and listener contests are ideal methods to market your radio broadcast, engage with your audience, and motivate them to stick around.

Every week hundreds of thousands of people come to Zeno.FM and the Zeno Radio App to find and listen to their favorite radio stations. Now you can promote your station to the right audience who will enjoy your content.