The Intel Play product line, developed and jointly marketed by Intel and Mattel, was a product line of consumer "toy" electronic devices. The other toys were the Digital Movie Creator, the Computer Sound Morpher, and the Me2Cam. [1][2] The line was launched in the fall of 1999.

Get a hands-on design thinking experience with Intel® Future Skills. Explore the Toy Hacking Project with our complete guide, videos, and more.

Intel Play products tap the power of the PC to create "magical" never-seen-before play experiences. Instead of using technology as an ingredient to add extra features to a traditional toy, Intel Play products put the power of the PC in a child's hands -- empowering kids to play, learn and create in new and different ways.

This paper reviews how and why this unlikely pair of collaborators came together, how the collaboration of resources and ideas worked over time, why the two companies parted ways, and why Intel has continued the development of Intel Play-branded products to date.

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The new PC-enhanced toys, designed and developed jointly by Mattel and Intel, include the Intel® Play™ Computer Sound Morpher and CD-ROM, the Intel® Play™ Digital Movie Creator and Editing CD-ROM, and the Intel® Play™ Me2Cam™ …

Intel Toys & Puzzles, Collectibles & Memorabilia - including Computer chip viewers, yo-yo's, playing cards, frisbees and more from Intel.

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Personalize your Crocs with these Intel attachable charms! Includes 2 Intel logos and 1 blue Intel Bunny Person

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