Ipsos-MMA consistently delivers robust measurement that enables us to build better media plans that drive higher ROIs, expand measurement in critical areas such as retail media and other …

MMA synergistically leverages big smart data, predictive analytics and leading assimilation & consultative processes to create transformational value.

Marketing Management Analytics Executive Team includes big data analysts, advanced data management consultants, technology development specialists and more

MMA’s powerful and granular modeling approach for financial services allows us to deliver high-value insights by product, customer segment and market to enable teams to pinpoint the …

Through AI-powered unified measurement connecting marketing, finance and operations, always-on Demand Signals, and proven enterprise workflows, Ipsos MMA has transformed how global …

Ipsos MMA Named a Leader in the 2024 Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions The report evaluated and scored Ipsos MMA’s Unified Customer Attribution …

Discover through Ipsos MMA case studies how we empower global brands with unified marketing & commercial measurement & optimization services

Ipsos MMA’s fully transparent and collaborative operating model helps companies plan, measure, evaluate, validate and recalibrate their investments to drive incremental financial value.

2025年1月27日 · This shift we’re seeing doesn’t just mean a strong start to 2025 for Ipsos MMA – it’s a fundamental change in how enterprises approach measurement and can work together …

[January 30, 2025] New York, NY – Ipsos MMA, the leader in unified marketing measurement and optimization, today announced the expansion of its global team with 27 new analytics experts …