The Bloch Brothers Tobacco Company (formerly the Helme Tobacco Company) of Wheeling, West Virginia was a tobacco company founded by brothers Aaron and Samuel Bloch in 1879. [1] It was best known for its Mail Pouch chewing tobacco .

A Mail Pouch Tobacco barn, or simply Mail Pouch barn, is a barn with one or more sides painted with a barn advertisement for the West Virginia Mail Pouch chewing tobacco company (Bloch Brothers Tobacco Company). The program ran from 1891 to 1992, and at its height in the early 1960s, about 20,000 Mail Pouch barns were spread across 22 states.

2021年7月16日 · “Chew Mail Pouch Tobacco Treat Yourself to the Best” read most of these large roadside billboards. Between 1891 and the 1970s, the Bloch Brothers Tobacco Company of Wheeling, West Virginia, (now Swisher International) had upwards of 20,000 barns in 22 states painted by traveling two-man teams.

2018年3月21日 · Let’s look at how these unique works of advertising art known as the Mail Pouch Tobacco Barn came into being. Our story starts in 1879, when grocery store owner Samuel Bloch, along with his brother’s help, launched the Bloch Brothers Tobacco Company. Their goal was to produce cigars to sell in Samuel’s store as a side means of income.

Like Batman and Robin, cat and mouse, or bacon and eggs, the Mail Pouch name and rustic barns have become permanently joined in our imaginations. Now historic landmarks, the Mail Pouch Tobacco barns began in West Virginia as one …

Late 1800s (possibly starting in 1891) – Bloch Brothers Tobacco Co. starts painting Mail Pouch signs on brick buildings in towns. 1925 – Bloch Brothers decides to send teams to paint barns with Mail Pouch signs.

Perhaps the country’s most well-known outdoor advertising tool, the surviving landmark Mail Pouch barns are important and treasured pieces of Americana. What many people don’t know is that Mail Pouch Chewing Tobacco was a product of West Virginia.

The men couldn’t smoke at work for obvious reasons. But they could chew when the craving hit, and many chose Mail Pouch Tobacco. A major flood in 1886 surged through the Blochs’ dry goods store and destroyed their entire inventory. The cigar and chewing tobacco part of the business, on the second floor, was undamaged.

2023年10月8日 · Originating in the early 1890s, the Mail Pouch Tobacco barn advertising campaign was the brainchild of the Bloch Brothers Tobacco Company, which had its roots in Wheeling, West Virginia.

2018年3月12日 · Mail Pouch Tobacco was the most popular brand sold by the Bloch Brothers Tobacco Company of Wheeling, West Virginia.[i] Originally opened as a dry goods store in 1879, the brothers, Aaron and Samuel, switched solely to tobacco products after an 1884 flood.