As other fast food chains added kids' meals, Rax created its mascot, Uncle Alligator, who featured in all the kids' meals and toys, always involving some sport or activity (e.g. skateboarding). [24] In 2006, 26 locations remained in Illinois, Indiana, Kentucky, …

2024年9月3日 · In the golden age of fast food, Rax Roast Beef rose to fame with its simple, no-frills approach. But a misguided attempt at diversification and a bleak mascot, Mr. Delicious, led to its downfall. The chain filed for bankruptcy and now only five locations remain, serving as a cautionary tale about losing sight of one's core identity in the fast ...

2022年2月14日 · You don’t have to imagine: it’s Mr. Delicious, the former mascot for Rax. This screenshot up top is not just a low-key meme. It’s a screenshot from a real commercial that aired in the 1980s with...

2025年2月12日 · Mr. Delicious was the cartoon spokesman for Rax, a chain of roast beef eateries that grew popular in the 1980s. But by 1992, sales were dwindling—so the company recruited “Mr. D”...

The Official Mascot of the Buffalo Bandits Rax snuck his way inside KeyBank Center one snowy game night in Banditland and instantly fell in love with the game of Lacrosse and Bandit fans. This clever and crafty racoon has since taken up permanent residence somewhere in the depths of the building, although very few know exactly where.

2022年5月26日 · Having driven away a customer base with unneeded style changes and a failed "adult-friendly" mascot, Rax Roast Beef folded to only six remaining locations, cementing itself as a fast food chain that became a huge failure in the end.

2019年8月21日 · Rax’s mascot was a cartoon gator imaginatively named “Uncle Alligator,” and the kids meal branding heavily featured him. If I remember correctly, Rax Kids Meals didn’t really do toys, or on occasions when they did they were of the generic variety.

2021年3月5日 · We may cringe, but let's look anyway at Rax's complete disaster of a fast food mascot, Mr. Delicious. Could he have caused Rax's demise? Top executives at the chain and its advertising agency produced a 13-minute video, available on YouTube, that introduces Mr. D and tries to explain why the animated man with an outdated sport coat was a good idea.

Rax mascot from the 1980s

Uncle Alligator was a mascot created for the fast food chain Rax Roast Beef. He was used for kids meal packaging and toys in the 1980s.