2024年10月15日 · Social media usage in South Africa has been boosted by rising internet connectivity. As of 2023, South Africa was the second leading country in internet quality, inclusivity, and...

Ornico, a leading provider of reputation, media, advertising, and brand research, is pleased to announce the release of the highly anticipated SA Social Media Landscape Report 2024. The report,...

2024年3月19日 · South Africans are some of the most active social media users in the world. 2023 saw some 200,000 new users join social media, taking the total number of SA social media users to 26 million. The gender split is very balanced (49.8% female, 50.2% male), and the average number of platforms per user sits at just under 8 .

Focusing on the South African landscape, this report unveils critical insights gathered from an extensive industry survey and meticulous analysis of social media usage trends. It delves into how AI-generated content, from persuasive text to hyper-realistic video simulations, can both enhance and endanger a brand’s identity.

2024年2月23日 · All the data, insights, and trends you need to help you make sense of the “state of digital” in South Africa in 2024, including detailed statistics for internet use, social media use, and mobile use, as well as user numbers for all the top social platforms.

The SA Social Media Landscape 2019 report, released on 15 October by Ornico, the Brand Intelligence® organization, and World Wide Worx , shows that across age groups, the racial divide and lifestyle measures, there is little difference in Facebook penetration. This section of the report draws on data collected by Ask

to safeguard their reputation and Social Listening: Monitor social media for trustworthiness. As a brand intelligence any mentions of the brand, including company, our role is to help brands navigate potential disinformation campaigns.

South African Social Media Landscape includes more data sets from on-the-ground research through collaboration with TGI / Ask Afrika and also YOUKNOW, who bring insightful survey data by GlobalWebIndex. These, among other significant social media platform numbers, form one of the most in-depth analyses into the usage of social media

2023年6月30日 · Artificial intelligence (AI) tools are gaining ground in SA’s social media space, as more brands experiment with generative AI technologies to engage users. This is one of the key findings of...

The South Africa’s leading voices in marketing, advertising and media share amazing insights around the social media landscape during the Covid-19 crisis; in what ways brands and companies...