2024年8月9日 · What Are the 4 Ps of Marketing? The four Ps or marketing are a “marketing mix” comprised of four key elements—product, price, place, and promotion. These are the key …

4P营销理论（The Marketing Theory of 4Ps），是以产品（product）、价格（price）、渠道（place）、促销（promotion）为核心的营销理论。 1953年，尼尔·博登在美国市场营销学会 …

2024年12月10日 · Marketing professionals use a marketing mix—or a combination of tools and methodologies—to develop strong marketing strategies and achieve their marketing …

2024年6月18日 · Sometimes referred to as the marketing mix, the four Ps help guide businesses in the creation of winning business ideas that deliver what customers want, where and how …

The marketing mix, also known as the four P's of marketing, refers to the four key elements of a marketing strategy: product, price, place and promotion. By paying attention to the following …

2023年9月19日 · One such framework is the 4Ps of Marketing, which stands for Product, Price, Place, and Promotion. In this article, we will delve into each of these components, providing …

2024年7月30日 · What Is a Marketing Mix? A marketing mix includes multiple areas of focus as part of a comprehensive marketing plan. The term often refers to a common classification that …

2023年12月24日 · What are the 4Ps of marketing? The 4Ps of marketing is a strategic framework that comprises four fundamental elements (product, place, promotion, and price) essential for …

2022年10月11日 · The principle of the 4P Matrix is that marketing decisions usually fall into four controllable categories: product, place, price and promotion. Carefully positioning your product …

Some key takeaways we’ll review in this post: The 4 Ps of marketing—product, price, place, and promotion—is a concept that summarizes the four basic pillars of any marketing strategy. By …