The logo, uniform, and branding history of the teams of the United Football League (UFL)

The university logo (also referred to as the primary logo) provides immediate brand recognition and connects the institution’s units to the University of Florida. There are several variations of the logo to meet different design needs — together, they comprise the university’s logo system.

A virtual museum of sports logos, uniforms and historical items. Currently over 40,000 on display for your viewing pleasure.

Help safeguard and elevate the UF brand through proper use of the university’s logos and trademarks. It’s a digital-first world. Uphold and enhance the university’s brand in your digital spaces by adhering to our social, web, and accessibility standards. Questions? Fill …

The official University of Florida logo is available to download as a file optimized for image displays. Units must use their approved logos as identifiers on their websites. Please review the logo usage guidelines and note that you may not alter the logo in any way.

College, department, and unit logos are prohibited on stationery, business cards, publication covers, or other collateral materials (in annual reports, for example). The University of Florida’s logo should always lead in these instances.

2025年1月3日 · Modernistic and bold, the United Football League logo is based on a shield shape but depicts it in a highly distinctive manner. The shield appears to be sloped backward, which helps to create a 3D effect. Also, the gradient textures applied to all the elements of the design add even more dimension.

These logos provide a cohesive, consistent, and unified visual identification with the University of Florida brand. See the chart below for promotional vs. university or departmental logo use cases. Promotional logos may be used on digital platforms, print, and promotional items.

2022年4月1日 · The University of Florida has developed an exciting new brand platform. All the guidelines and assets can be found on the comprehensive branding website: brandcenter.ufl.edu. Using your Gatorlink credentials, you can access the UF font set, templates, and lots of other goodies like training resources and messaging information.

Find the UFL style guide with brand assets such as logos, colors, fonts, and more.