Use our free URL builder to create UTM codes for all your Google Analytics campaign URLs

UTM代码可以帮助你跟踪每一个链接的性能，这样你就可以看到你的流量来自哪里。 你可以使用链接内的UTM变量来跟踪一般信息，比如你从社交媒体获得了多少流量。 你也可以用它们来跟踪细枝末节的信息，比如你从你的Twitter生物中获得了多少收入。 有很多很多的方法来跟踪UTM代码的链接。 好消息是：如果你现在确定了一种战略性的方法来标记你的链接，你将在未来为自己节省很多时间（和头痛！ ）。 我将分享一种UTM标记的方法，当涉及到衡量我的链接是否成功时，这 …

2013年9月16日 · UTM codes allow you to track exactly where your website traffic is coming from, so you can see which marketing tactics are actually driving results. With UTM codes, you can see which sources, mediums, and campaigns are bringing in the most traffic, leads, and sales.

2023年11月1日 · UTM stands for “Urchin tracking module.” Google acquired Urchin Software Corporation in 2005, and their software laid the groundwork for what we now know as Google Analytics. UTM codes are snippets of text you can add to the end of a URL that tell Google Analytics (and other analytics tools) a little bit more information about each link.

UTM 代码（代表“Urchin 跟踪模块”）是一个简单的代码，您可以将其附加到自定义 URL 以跟踪来源、媒介和活动名称。 软件于 2005 年被 Google 收购，为Google Analytics（分析）奠定了基础。 UTM 代码使 Google Analytics （分析）能够告诉您搜索者来自哪里以及哪些活动将他们引导至您。 UTM 代码是您可以添加到链接的文本片段。 甚至可以将 UTM 参数放在特定页面的任何链接中，以便跟踪您网站上的特定页面，可以帮助博主和数字营销人员跟踪将访问者转化为客户的最 …

2020年6月1日 · What Is a UTM Parameter? UTM is an acronym for Urchin Traffic Monitor, This parameters allows you to accurately track user engagement from outside sources within your analytics platform of...

What is a UTM code? Essentially, UTM codes tell the story of how your traffic is coming to you. Urchin Tracking Module (UTM) codes are just additional information at the end of a URL that sends Google information that you can then track.

2015年9月23日 · What are UTM codes, and why are they so important? “UTM” stands for “Urchin tracking module.” Urchin Software Corporation was acquired by Google in 2005, and their software laid the groundwork for what we now know as Google Analytics. UTM codes are bits of text you can add to a link that tell Google Analytics (as well as other analytics ...

2024年7月29日 · What Is a UTM Code? An Urchin Tracking Module (UTM) code is a snippet of text added to the end of a URL on your website. To help you track your digital marketing campaigns and gauge their performance. It can look like this: When a UTM-coded link is clicked, it sends data to your site’s analytics software (like Google Analytics).

2024年8月25日 · UTM codes (Urchin Tracking Modules) are must-haves for digital marketers looking to dive into their data, see what’s working, and make smarter decisions. But what are UTM codes exactly, and how can they boost your marketing game?