Victoria Bitter (VB) is a lager produced by Carlton & United Breweries, a subsidiary of Asahi, in Melbourne, Victoria. [1] It was first brewed by Thomas Aitken at Victoria Brewery in 1854 [ 2 ] and is one of the best selling beers in Australia .

Victoria Bitter (VB) is a American Adjunct Lager style beer brewed by Carlton & United Breweries, Ltd. in Southbank, Australia. Score: 60 with 358 ratings and reviews. Last update: 03-27-2025.

2024年3月14日 · Carlton & United Breweries (CUB) is shaking up its much-loved Victoria Bitter family, introducing a new low-carb VB to the mix. Designed to battle the rigours of the harsh Aussie summer, the new VB Low Carb option promises the same taste fans have come to know and love, with one exception.

Hard earned thirst? Take your pick from our range. In 1854, Thomas Aitken, Founder and Head Brewer of the Victoria Brewery, decided there ought to be a beer specially brewed for our harsh aussie climate.

2024年9月30日 · Attention all beer enthusiasts, get ready to perk up and maybe even hiccup as Victoria Bitter has launched a new brand extension called Xtra – or VX. But don’t let the simple name and smaller 250ml stubbie size fool you, this brew packs a punch at 6% ABV compared to the classic VB’s 4.9%.

2014年6月2日 · Victoria Bitter (VB) has long been Australia’s favourite beer, accounting for almost 25% of domestic beer consumption. VB, as it is commonly known, was launched in the early 1900’s and since then has developed a reputation as a great beer with a tradition of rewarding Australians who work and play hard, a working man’s beer.

Victoria Bitter bottles typically contain 4.9% ABV, making it a standard full-strength beer. It delivers a balanced drinking experience—bold enough for those who enjoy a stronger brew but smooth enough to remain highly drinkable.

VB Low Carb is brewed with the same ingredients to deliver a balanced refreshing experience while staying true to the essence of VB’s big flavour and bitterness. ABV: 4.9% A hard-earned thirst needs a big cold beer, and the best cold beer is – and will always be – Victoria Bitter.

Victoria Bitter was first brewed by Thomas Aitken in 1854 as a full flavoured, full strength and thirst quenching beer for the harsh Australian climate. The perfectly balanced VB you know and love, but with a little bit Xtra. VX delivers a bigger flavoured beer perfect for a hard earned night. Available in 375ml & 750ml bottles.

2023年3月7日 · In an apparent move to target younger adults leaving the beer category, CUB has launched a VB brand extension that emphasises its higher alcohol as a product feature. CUB has today announced the launch of Victoria Bitter Xtra – or VX – which goes on sale this week.