Western’s brand colors are alive and vibrant, playful and impactful. They reflect Bellingham and the Pacific Northwest’s diverse geography and culture, with hues that harken to the ocean and the mountains. These are the “go to” colors when designing or building communications for …

The Western Washington University colors are Blue, Silver and White. The nickname of the athletics team is the Vikings. The color codes: RGB, CYMK for print, Hex for web and the Pantone colors can be seen below.

Bring the Western Washington University brand to life through messaging, visual identity, color, typography and tone. The following guidelines will help.

Athletics is authorized to use its own color palette for approved spirit marks, uniforms, and promotional materials. The Western Washington University family of marks, mascot and name are reserved strictly for the use by the Athletic Department, approved …

These are the “go to” colors when designing or building communications for Western’s audiences. They should be the most prominent color in designs. These are the neutral tones that are complementary to the brand colors. Use of these colors should be limited to warnings, cautions, alerts, and other cases where special attention is needed.

If you're curious about the specific colors used by Western Washington University, we invite you to check out the Colors as well as the Color Cheat Sheets in WWU's Brand and Communication Guide.

Western Washington University brand hex, RGB, CMYK and Pantone® (PMS) color codes

Western Washington University (WWU or Western) is a public university in Bellingham, Washington, United States. The northernmost university in the contiguous United States, WWU was founded in 1893 as the state-funded New Whatcom Normal School, succeeding a private school of teaching for women founded in 1886.

Western Washington University (WWU), located in Bellingham, WA, welcomes students at the front door of discovery. We invite you to connect, create and join in community with others who thrive on learning.

Western's main accounts are to use the WWU logo on the blue background. Other units who choose to maintain their own social media platforms are to use the WWU logo with a white background, as to differentiate sub-accounts from main accounts.