Chatter, unlike other forms of word-of-mouth communication, leaves a digital trail of consumer opinion on all aspects of a product, including both positive and negative word-of-mouth. Second, several studies examine the interaction among consumers or the impact of chatter on demand/sales (e.g., Dellarocas et al. 2007; Dhar and Chang 2009; Liu 2006;

2011年8月30日 · This study examines whether chatter can predict stock market performance, which metric of chatter has the strongest relationship, and what the dynamics of the relationship are. The authors aggregate chatter (in the form of product reviews) from multiple websites over a four year period across six markets and fifteen firms.

2014年10月27日 · Brands are anxious to find out what people are talking about on Twitter and Facebook — what’s known in the industry as “chatter data.”

2022年11月22日 · The current company was the first (also the 5th company of mine) that needed Chatter: for Cases and for a custom object where cooperation is crucial. It is also a CRM approach which ensures that you have access to all needed information “on one page”. But the org-wide Chatter looks like a useless thing to me as well.

2011年6月1日 · User-Generated Content in online platforms or chatter for short provides a valuable source of consumer feedback on market performance of firms. This study examines whether chatter can predict stock market performance, which metric of chatter has the strongest relationship, and what the dynamics of the relationship are.

2003年5月21日 · Those signals are conversationally referred to as chatter. But what is it really? According to a BBC News story today, chatter is the innocuous-sounding term for intercepted phone calls,...

User-Generated Content in online platforms or chatter for short provides a valuable source of consumer feedback on market performance of firms. This study examines whether chatter can predict stock market performance, which metric of chatter has the strongest relationship, and what the dynamics of the relationship are.

2011年8月30日 · We constructed three kinds of appearance: human-like, robot-like, and real. Also, we constructed two types of recommendation text: with the agents’ opinion and without.

2011年8月30日 · User-Generated Content in online platforms or chatter for short provides a valuable source of consumer feedback on market performance of firms. This study examines whether chatter can predict stock market performance, which metric of chatter has the strongest relationship, and what the dynamics of the relationship are.

2008年8月14日 · Online Chatter – Six Free Tools To Monitor What The Public Is Saying About You. In this age of new business, understanding the myriad conversations that are taking place online is core to not only having successful marketing and communications campaigns, but it’s key in understanding how people actually feel about your brand, products and ...