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Zaius (now Optimizely Data Platform) is a marketing technology designed to collect, organize, and analyze customer data across various touchpoints. The platform aims to help businesses gain a more comprehensive understanding of their customers' behaviors, preferences, and interactions.

Dr. Zaius is a fictional character from the Planet of the Apes franchise, first appearing in Pierre Boulle's 1963 novel Planet of the Apes (La Planète des singes). He appears in the first two films of the franchise, where he is portrayed by Maurice Evans , in the television series , where he is played by Booth Colman , [ 1 ] and in the ...

2021年3月22日 · Today, leading provider of digital experience platform solutions, Optimizely (formerly Episerver), announced it has acquired Zaius, a customer data platform (CDP), bringing the context of the customer to the experience creation and optimization process of …

Dr. Zaius is the main antagonist of the original Planet of the Apes franchise and the overarching antagonist of the Planet of the Apes reboot franchise. He is an intelligent, evolved orangutan who serves as one of the political leaders of the ape-dominated world, both in religion and science.

Zaius was a statesman who lived in Ape City during the latter half of the 40th century. He was a leading member of the Ape National Assembly, and served a dual role in ape society as Minister of Science in charge of advancing ape knowledge and also as Chief Defender of the Faith.

Zaius is a customer data platform designed to empower marketers to grow revenue from existing customers. The company's CRM eliminates that gap by bringing customer data and campaign execution together in a single platform, empowering marketers to engineer repeat purchases. Founded in 2012, Zaius is headquartered in Boston, Massachusetts.

Zaius is a fictional character in the Pierre Boulle novel La Planète des Singes. In Boulle's novel, his honorific was "Mi", a term in the Ape language. He was an orangutan and although given a minor role devoid of dialogue in the novel, he became the main antagonist of the story in the subsequent film adaptation.

Collect, store, and enrich customer data from multiple sources, create and reuse segments based on behavior, preferences, and attributes, and activate those segments in real-time across channels.

With complete control of customer data for segmentation and analysis, marketers can better understand shopping behaviors and deliver truly personalized campaigns across channels, at scale and with...