2022年9月1日 · Analyze three sharing modes of an original equipment manufacturer. Examine the value-added service investment strategy of a B2C car-sharing platform. Develop a three-stage Stackelberg game model for the coopetitive supply chain. Study the effects of supply chain member decisions on the equilibrium results.

The automotive industry is undergoing a transformative shift, with Business-to-Consumer (B2C) models playing a crucial role in reshaping how vehicles are

Traditionally car manufacturers sold vehicles via dealerships, offering an indirect relationship with their end customers. This move to omnichannel brings direct customer interaction to the fore, forcing the move from B2B (business to business) organisation to …

2021年4月25日 · How should the B2C sales model look? Drawing from observations in other industries like fashion and FMCG, the importance of control over sales channels and transaction prices has grown tremendously for automakers operating in Europe.

2022年8月1日 · This study aims to investigate the optimal decision of a B2C car-sharing platform on the pricing policy during peak and off-peak hours. Driven by the practice of the B2C car-sharing service industry, this study considers that the B2C car-sharing platform can choose the fixed pricing policy or the dynamic pricing policy.

2023年2月16日 · Over the past few years, incumbent OEMs, both premium brands like Mercedes-Benz and volume brands like Volkswagen, have adopted an automotive direct-sales model for some of their markets and product lines. The customer can buy new cars from a dealership or online straight from the OEM.

2024年8月27日 · Firstly, this paper explores the impact of carbon emission caps on the operational strategies of B2C car-sharing platforms within the sharing economy, complementing existing research. Secondly, it identifies conditions where stricter caps prompt B2C car-sharing platforms to adjust their operational models and offers fresh insights for managers ...

Based on our market-by-market analysis across our global analyst team, by 2030E, we expect c50% of all B2C car transactions globally to be conducted online versus 2% today. We think this will reduce c$50bn of costs from the automotive distribution ecosystem (1-2% of global Gross Merchandise Value), leading to structurally higher margins for car ...

2017年2月23日 · The impact of carbon emission regulations on B2C car-sharing platforms’ operating models

2021年4月19日 · Fully online transactions promise to help overcome existing pain points in the customer journey. The UC market can be split into two segments: B2C (retail) and C2C. B2C represents 40% of volume, but 55% of value due to its domination in sales of recent vehicles (less than eight years old).