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At the time of exit, BFY Brands was a global, better-for-you snack provider directly addressing growing consumer trends towards healthier eating through its product portfolio.

2019年12月2日 · PepsiCo has struck a deal to acquire BFY Brands, the maker of air popped snack brands PopCorners, Flex Protein Chips, and Flourish Veggie Crisps, from private equity firm Permira for an ...

2019年12月3日 · PURCHASE, NY — PepsiCo announced Monday that it has entered into a definitive agreement to acquire BFY Brands, the maker of PopCorners snacks. Upon closing, BFY Brands will report into PepsiCo's Frito-Lay North America division.

2019年12月2日 · The addition of BFY Brands will expand Frito-Lay's snacking portfolio and further deliver on its Winning with Purpose vision to offer consumers more positive nutritious options.

Upon closing, BFY Brands will report into PepsiCo's Frito-Lay North America division. The addition of BFY Brands will expand Frito-Lay's snacking portfolio and further deliver on its Winning with Purpose vision to offer consumers more positive nutritious options.

BFY is a modern beauty brand dedicated to cruelty-free, paraben-free, and vegan standards. They provide affordable, high-quality products aligned with current beauty trends.

We provide dilution friendly growth capital to leading "better for you" consumer brands.

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