Product claim ads must present the benefits and risks of a prescription drug in a balanced fashion. Print product claim ads also must include a "brief summary" about the drug that generally...

In 2023, the top ten ad spenders spent $2.87 billion on TV ads. As of December 4, 2024, here are the top ten new prescription drug commercials by TV impressions (data from ispot.tv) that …

2025年3月19日 · This year’s Fierce Madness Drug Ad Tournament reached new heights in the Elite Eight, as nearly 2,100 voters chimed in on the TV pharma ads still in play in the bracket.

A product claim ad names a drug, the condition it treats, and talks about both its benefits and risks. A reminder ad gives the drug's name but not the drug's use. A help-seeking ad...

If you think a prescription drug ad violates the law, contact FDA's Office of Prescription Drug Promotion. A product claim ad names a drug, the condition it treats, and talks about both its...

2024年11月14日 · The new rules, which cover both TV and radio, instruct drugmakers to use simple, consumer-friendly language when describing their drugs, without medical jargon, …

2024年2月27日 · At the surface level, drug advertisements update clinicians on advancements in treatment options and increase awareness of pharmaceutical options for patients, allowing for …

Today, modern pharmaceutical advertising campaigns spent the majority of their funds marketing drugs to treat diabetes, skin conditions, pain disorders, arthritis, heart disease, and cancer.

Direct-to-consumer advertising (DTCA) of prescription drugs in the United States is controversial. Underlying the debate are disagreements over the role of consumers in medical decision …

2024年2月27日 · At the surface level, drug advertisements update clinicians on advancements in treatment options and increase awareness of pharmaceutical options for patients, allowing for …