We're not saying this body wash will make your man smell like a romantic millionaire jet fighter pilot, but we are insinuating it....more.

Smell Like a Man, Man[2] is a television advertising campaign in the United States created by ad agency Wieden+Kennedy for the Old Spice brand of male grooming products, owned by Procter & Gamble. The campaign is commonly referred to as The Man Your Man Could Smell Like, the title of the campaign's initial 30-second commercial.

2023年4月27日 · Old Spice’s “The Man Your Man Could Smell Like” commercial was a groundbreaking moment in advertising, which used humor and social media to capture the attention of audiences worldwide. It was a perfect storm of creative talent, timing, and luck, and it sparked a new trend in advertising that still resonates today.

2023年10月19日 · The Old Spice advertising department has not only successfully reinvented their image for a younger generation, but left you with a smile on your face after a TV spot. Old Spice commercials are some of the most hallucinatory trips on television, and they're also genuinely funny.

Old Spice implements a variety of graphics, colors, and visuals in its marketing and advertisement campaigns. Red remains the dominant color in its marketing and advertisement campaigns and product packages.

2022年6月14日 · During the early 2000s, Old Spice held a large portion of the US market for men’s hygiene products but was seen as an archaic and largely unstylish brand. It was reportedly on the chopping...

2024年10月28日 · Let's delve into Old Spice's history of popular ads and learn the techniques these stories use in their advertising, the impact on the brand's image and sales, and the key campaigns that made the difference.

2023年2月23日 · The “The Man Your Man Could Smell Like” campaign was developed by advertising agency Wieden+Kennedy. The strategy behind the campaign was to create a memorable character who embodies the Old Spice brand and appeals to both men and women.

2024年3月18日 · Old Spice's "The Man Your Man Could Smell Like" campaign transformed advertising, demonstrating that creativity, humor, and solid storytelling can reshape a brand's image. The campaign's multi-faceted strategy not only revitalized Old Spice but also influenced an …

2011年8月18日 · Old Spice has struck a perfect balance of content and advertising, but the fact of the matter is, other companies can, too. We caught up with a couple of writers behind the Old Spice...