This five minute retrospective of road safety campaigns is a compilation of 20 year of TAC ads. The montage features iconic scenes and images from commercials that have helped change the way we...

The TAC started in 1987, and since then we have worked to deliver public education campaigns to reduce the number of deaths and serious injuries on our roads. Our campaigns have been internationally recognised for highlighting the impact of road trauma on people's lives.

The Transport Accident Commission (TAC) is the statutory insurer of third-party personal liability (CTP insurance in other states) for road accidents in the State of Victoria, Australia. It was established under the Transport Accident Act 1986. The TAC is …

The 2 minute commercial remains unique in its inclusion of a single shot that lasts 60 seconds, showing that the real message is in the consequences of distracted behaviour. Launched: 1991.

Did you know that when you drive on less than 5 hours of sleep, you are 4 times more likely to crash? Find out more about the campaign here. Think you’re okay to drive after a few drinks? Stop kidding yourself. If you drink, don’t drive. The safest way to know for sure that you are under 0.05 BAC is to separate drinking and driving completely.

A self-made compilation of PSAs from the Transport Accident Commission. WARNING: Due to the inclusion of the video-banned Lennon's Christmas, videos of this PSA will not be allowed by association. Watch at your own risk. Description: This PSA is a compilation of TAC ads throughout 20 years, it...

'Girlfriend' was the first ever TAC ad produced. The story of a young drunk driver who seriously injures his girlfriend, is confronted at the hospital by her...

There have been over 40 TV adverts produced by the TAC covering a range of areas concerning road safety, many of which can currently be viewed on YouTube. Below is an incomplete list:

2012年10月18日 · Victoria’s Transport Accident Commission has just celebrated its 25th birthday. Robin Hicks looks back at the most powerful ads in its history, and wonders what makes effective road safety advertising. When the TAC was created in 1987, it declared a mission to ‘upset, outrage and appal’ Victorians to reduce the number of road deaths in the state.

Our campaigns have been internationally recognised for highlighting the impact of road trauma on people's lives. This ad showed the real and raw impact of road trauma on families and the community. In 1989, there were 776 deaths on our roads and …