Find the most up-to-date statistics and facts about the advertising in the United States. The U.S. is the biggest advertising market in the world.

6 天之前 · Tariffs, bird flu and other factors could wreak havoc in the ad market in 2025, as growth is expected to slow, per influential media intelligence firm Magna.

2025年3月12日 · The US continues to lead the global advertising market, with ad spending expected to reach $455.9 billion by 2025. Globally, the largest segment will be TV and Video …

2024年5月9日 · Key Question: What is the outlook for total and digital ad spending across the major formats, channels, and platforms in 2024 and beyond? Key Stat: Traditional search—which excludes retail media search—remains the biggest draw for marketing spend, to Google’s benefit. Social network ad spending will overtake it by 2026, however.

2024年6月18日 · The United States is the largest digital advertising market in the world, boasting a revenue of over 270 billion dollars in 2023. About eight out of 10 dollars invested in ads in the country...

2019年7月4日 · Through ad campaigns, products, music, and movies, the US has imprinted its image on people's minds around the world. Companies like Coca-Cola and McDonald's sell …

Ad spending in the United States' Advertising market is forecasted to reach US$455.93bn in 2025. The largest market is Search Advertising, with a market volume of US$154.78bn in 2025. When...

Our forecasting methodology for US ad spending is based on an analysis of 7,858 data points from 278 sources— including macro-level economic conditions; historical trends of the advertising market; historical trends of each medium in relation to other media; reported revenues of major ad publishers; estimates from other research firms ...

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2024年4月16日 · Retail Media revenues showed 16.3% YoY growth in advertising revenues, reaching $43.7 billion in 2023. Key e-commerce players are all expanding their retail media platforms to enable future growth. Video advertising revenue experienced double digit (10.6%) YoY growth, rising to $52.1 billion in 2023.